Wisco Ceramic Supply

Brand Package

A new ceramic supply shop in Appleton, WI needed branding that reflected a modern, creative, and whimsical spirit.

Process: The co-founders sent me examples of logos and colors that they liked. We had an initial Zoom call for me to learn about them and their business.

What I did: I created an original, hand-drawn badge logo featuring a ceramic vessel to symbolize what their customers create with their supplies, as well as being a “container” for community and creativity in Appleton. I also created text logos, both horizontal and stacked, in full color, black, and white.

Deliverables: SVG & PNG files for each version of the logo. Comprehensive color palette. Licensed logo files.

“Working with Gabriela on our branding and logo package was fantastic. She really caught the vision for what we were going for, and brought our ideas to life. She brought great expertise, listened to our feedback, and quickly made any needed edits.”

—Karen Crisler, co-founder, Wisco Ceramic Supply

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